Companies are pushing their Facebook Pages like never before. No matter where you look – from online advertising and marketing to television and print ads, billboards, and even business cards – you’ll see “Find us on Facebook” or that iconic lower-case “f”. With Facebook’s 800 million users, it only makes sense for companies to place their products or services where they have the opportunity for so much exposure. And with sharing, commenting, and Liking, Facebook gives companies the power to reach more people than they ever could have with a traditional website. Since Facebook is getting so much love, what’s happening to traditional websites?

As an online marketing strategist, I continually come across business owners who rave about the number of visitors coming to their website. The irony is that website traffic alone doesn’t generate money.

I ask these business owners questions: Where is the website traffic coming from? What Web pages are visitors landing on the most? What percentage of visitors return to the site? How many visitors convert into customers?

Their lack of answers shows they’re concentrating on volume and not on quality, and I guarantee their sales are suffering as a result. It doesn’t matter how many people visit your website if those people are not the “right” people — the type of people who will buy something from you someday.

Your website is designed, the CMS works, content has been added and the client is happy. It’s time to take the website live. Or is it? When launching a website, you can often forget a number of things in your eagerness to make it live, so it’s useful to have a checklist to look through as you make your final touches and before you announce your website to the world.

The Web has grown into a real jungle, and finding cool new sites nowadays isn’t always the easiest thing in the world. If you have a Website yourself, you’re dealing with the other end of this issue. How do you get noticed online, and is there anything you can do to increase your popularity?

There certainly is! Here are the top five ways you can strengthen your site and increase your online visibility.

Here are some quick tips on what you can do to your website to take advantage of the holiday shopping season.

If you would like to promote your business or website online, check out these ten valuable internet marketing tips:

Every company wants their website to be the first listing in a Google search. Some spend thousands of dollars making their Web sites search accessible. This process is called search engine optimization (SEO).

Choosing the right keywords and phrases for your website is an important part of the process of search engine optimization and making your site more visible to search engines and searchers alike.

Google has made a number of attempts to break into the online social networking and social media arena. Its latest move was the acquisition of Slide, a social media application developer. Should Twitter and Facebook be concerned?

Optimizing Website Tips