There are many options, opportunities and technologies available to develop a new website. While most people contact a professional web design agency, some people undertake the website design process themselves.

Depending on your budget, your web design firm will provide various options that are available to you. Some people may be tempted to choose as many bells and whistles as possible on their website. A website design with unnecessary bells and whistles may not only cost you a lot of money but it could become an awkward and baffling experience for the visitors of the website.

Some of the technologies that should be carefully considered are:

Music
Depending on your business, music could be practical or futile for your website design. A good professional website designer should consider the following issues when including sounds at the time of website development:

  • What type of business you are in? Is your business related to feeling good or having fun?
  • Are the prospective visitors going to be attracted or distracted by the music on your website?

In short, don’t use music in your web development if there is no real reason to use it.

Interfering Advertisements & Pop-ups
For a lot of website owners the temptation to make money through ads on their website is too strong to avoid. My suggestion is that if your website is not an advertising portal then don’t do it. Be it Google ads or floating banners, avoid them if you don’t want to lose visitors who could become customers of your actual business.

Some other reasons why you should avoid ads in your website design are:

  • Are you happy to lose trust of your customers by recommending a business you don’t know?
  • Are a few dollars you can make from ads more than the revenue you can generate from visitors who may become your customers for life?
  • Are you in the business of advertising other businesses?

The other bone of contention is Pop-ups on your website. The way technology and people’s perception towards annoying pop-ups is changing, in the very near future, your pop-ups may not even be displayed to your customers.

Don’t just get a CMS because you can
Quite often managing a website takes least priority as businesses grow and people become occupied with other more important tasks (in their opinion). I am not trying to say that a CMS is waste of money. In fact, I am a big believer in Content Management Systems as they are great tools to keep your website up-to-date in the long run.

I also have clients that I manage their website and maintenance and some of them have most up-to-date websites. The reason for this is that a good web design and web development company takes a proactive approach to manage the client websites. They keep an eye on the developments in the client’s business and ensure that the website reflects that (of course, before any change is made, prior consent is sought from the client).

In other words, don’t just get a CMS because you will be able to manage your site in next 3 months. Think about what your needs will be in 2 years and will you have enough time to manage your website as you business grows?